Justin Frame is a Managing Director who serves as the Market Head for Southern California. The business consists of ten branches, including Newport Beach, Irvine, Carmel Valley, San Diego, La Jolla, Rancho Bernardo, Riverside, Redlands, Indian Wells, and Honolulu. He oversees approximately 165 Financial Advisors who manage over $37 billion in client assets and is focused on maintaining our position as one of the most productive markets in Southern California. Our local roots allow us to always stand in service to our Financial Advisors and their clients. Justin is active in his community serving on several local boards including Advisors in Philanthropy and Working Wardrobes.
Before taking on his current role with UBS Global Wealth Management he spent the last 25 years with Morgan Stanley. He held several roles there including Branch & Complex Manager, Regional COO and Family Wealth Advisor. As a former successful Financial Advisor for 14 years, he understands the unique relationship between Advisors and their clients. He supports that relationship by providing an open architecture of products and services, which allows our Advisors freedom of choice.
His focus is and always has been on promoting a culture of excellence centered on trust-based advisor-client relationships while delivering innovative, top-notch investment solutions to help meet our clients’ complex needs. He is committed to adding client value and helping our Financial Advisors to grow their businesses.
Justin has a philosophy that wealth management is about helping clients achieve their financial goals so they can live their dreams. To accomplish this, we have assembled a great team of first-class support professionals and Financial Advisors that are first and foremost good people, working tirelessly to understand their clients' deepest concerns and priorities and ensure that every client relationship is built on unshakeable trust.
Market Administrative Officer
Lynn Hunter serves as the Market Administrative Officer for the San Diego Market. Lynn has served in a variety of roles in the financial services industry, including Regional Business Initiatives Manager, Regional Operational Risk Manager, and Operations/Project Manager with Wells Fargo Private Bank, Business Service Manager, Complex Administrator, and Financial Advisor with Morgan Stanley, Commodity Trading Advisor and Commodity Pool Operator for La Jolla Trading/West Coast Options Fund and chartist and research analyst for Dow Theory Letters.
Lynn focuses on developing collaboration within teams. She enjoys helping Wealth Management Teams to meet service excellence standards by focusing on the importance of enhanced client-centric service, and by staying well-informed on the industry as it changes. A relationship-driven manager, she believes strongly in coaching people to find their strengths, identifying challenges and opportunities to grow, and ongoing mentoring. Very comfortable in the digital world, Lynn enjoys helping others move forward with new technologies, recognizing their value and how to manage interpersonal relationships using them, while at the same time respecting the roots and traditions of the service business. She works closely with team members to bring them up to the next level while running their businesses efficiently, effectively, and confidently.
Lynn was raised in La Jolla, California, and is a graduate of La Jolla High School. She has a Bachelor of Arts degree in Political Science from the University of California, San Diego and holds FINRA Series licenses 7, 9, 10, 66; NFA Series 3; and California Insurance License #0D05717. Lynn lives in La Jolla with her husband Jim, and enjoys the coastal lifestyle, kayaking, hiking, gardening and the practice of yoga and meditation.
Associate Market Executive
George Towers believes that wealth goes far beyond the amount of dollars and cents one has in any account; finances are simply one component of our overall wealth as human beings. He recognizes that wealth is a powerful tool that we can use to not only improve our own lives, but the lives of others, to leave the world a better place than we found it. It is this philosophy that informed his decision to move into financial planning to use his degree from the University of Denver in finance and economics, after spending several years in ministry. George sees both professions as similar in some ways: in both cases he is working in the “people business,” helping others get from point A to point B to help them succeed, putting the person front and center, and providing encouragement. His passion for doing good in the community and the world led him to working with UBS.
As a Wealth Planning Associate, George has the responsibility to work with financial advisors across the market in developing comprehensive financial plans for their clients. He participates in client discovery conversations, helps craft financial plans focusing on helping clients achieve their goals, and supports branch leadership team members with detailed key business initiatives and projects. In addition, George is interested in impact investing and sustainability for the long term, using resources as a tool to do good while doing well.
George is not the only member of his family who feels it’s important to leave the world a better place. His wife Christie is a cancer researcher who was recruited to the Salk Institute in La Jolla to start her own research lab. George and Christie have two young sons, Noah and Levi. In his spare time, George loves spending time with his family at the beach, traveling, hiking and playing sports. If you get the chance, ask him about his family’s experience on the television game show, Family Feud!