How can you pursue what matters most?

UBS Rancho Bernardo

Where are you today and where do you want to be tomorrow? We recognize that a lasting relationship starts by listening and understanding your priorities and concerns. We'll work together to look at the big picture, discuss your vision for the future and help you confidently pursue your life goals.

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Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • DeAnne, Steele, Market Director

    DeAnne Steele, CFA, CAIA

    Market Director

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      DeAnne Steele is the Market Director for the Carmel Valley and Rancho Bernardo office of UBS in San Diego County. She is a dedicated and results-driven financial executive with national experience across brokerage, fiduciary and private banking platforms. She has a proven track record of driving business growth, leading, recruiting, and retaining high-performing teams, and providing comprehensive, tailored solutions to clients. She is an engaging speaker and writer on topics such as economic trends, portfolio construction, impact investing, belonging, and financial empowerment for women.

      At her core, she enjoys building things—whether it’s a financial portfolio or a dynamic team—and thrives on solving challenges that help drive client, team and organizational success.

      In her most recent roles, she led financial advisors across multiple offices for Merrill Lynch in Texas and California. Prior to Merrill, she spent 12 years at Bank of America Private Bank in various roles and geographies shaping business and investment strategy. DeAnne also co-managed a large cap growth mutual fund during her time in New York. She has written, co-authored and contributed to articles for various publications and has appeared on Reuters and Bloomberg Television.

      DeAnne earned her Masters Degree in Business Administration, Finance, from UCLA Anderson School and a Bachelor of Arts, English and Political Science from UCLA. She has received the Chartered Financial Analyst® (CFA®) and Chartered Alternative Investment Analyst designations and is a member of the CFA Institute.

      DeAnne, her husband and son have called San Diego home since 2006 and are the proud owners of a rescue dog named Falcon. In her free time, she enjoys painting, attending local plays and listening to live music.

            12220 El Camino Real
            Suite 400
            San Diego, CA 92130
            deanne.steele@ubs.com
            DeAnne Steele, CFA, CAIA
            12220 El Camino Real,San Diego,CA,92130
          • Laura Fetterman

            Laura Fetterman

            Authorized Officer

            Admin Manager

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            • CA

            Since January 2025, Laura Fetterman is the Administrative Officer for the Private Wealth offices within the UBS Pacific Desert Market.  Previously, Laura worked as the Executive Team Assistant where she supported UBS executive teams since 2005, interacting with managers and employees from all branches within the Market.

            Her resourcefulness, organizational skills, attention to detail, and multitasking capabilities often make Laura the first go-to source for help or guidance to employees in the marketplace. Laura’s dependability, intellectual curiosity and ability to inject humor into any situation enhance her approachability and make her fun to work with.

            She is FINRA-registered, holding Series 7, 66, 9, and 10 licenses. Laura holds a Bachelor of Arts degree from DeSales University in Pennsylvania. In her spare time, Laura loves traveling, attending concerts and sampling delicious foods and wines with family and friends.

                  1200 Prospect Street
                  Suite 100
                  La Jolla, CA 92037
                  laura.fetterman@ubs.com
                  Laura Fetterman
                  1200 Prospect Street,La Jolla,CA,92037
                Three generations in apple orchard

                Turn possibilities into a plan

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                A leading global wealth manager

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                Support and resources

                Our UBS Optimus Foundation in the US is directly supporting emergency response, relief and reconstruction activities in Texas through our partnerships with World Central Kitchen and Team Rubicon. You can support these organizations and pool funds, together with Optimus, to increase their ability to support communities in Texas. In addition, any client donation to one of our Optimus partners will receive a 10% match from UBS.

                Learn how you can get involved and make an impact through the UBS Optimus Foundation.

                The UBS Optimus Foundation is a global network of separately organized and regulated, tax-exempt, charitable organizations, founded and managed by UBS, that make grants and other financial contributions to implementing partner organizations aligned with their values and objectives.

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